WILD RIDE CONSULTING
for the Creative Industry
Avenir Light is a clean and stylish font favored by designers. It's easy on the eyes and a great go-to font for titles, paragraphs & more.
ENHANCING PROJECT AND BRAND IDENTITY THROUGH CREATIVE CONSULTING
Blending design thinking, architecture, and humor to help companies with:
-Project Development and storytelling. Making complex ideas engaging and relatable.
-Creative problem-solving: Using humor and design principles to shift perspectives.
-Workplace culture: Helping teams embrace self-reflection, adaptability, and creative risk-taking.
ABOUT GUY LAFRANCHI
Shortly after graduating from the ETH Zurich as an architect in 1994, I came into contact with Architecture Speed Coaching through my friend, mentor and colleague Lebbeus Woods (1940-2012). For 30 years I have been refining and developing this discipline for companies, institutions as well as private clients in addition to my professional and academic work. With the training to coach and accompany several projects simultaneously in a short time, the knowledge about system design, working with metaphors, creative and playful methods has also condensed.
WRC is available for you. Now.
Glad Ltd. (Guy Lafranchi Applied Design), since 2010, is an internationally active architecture and design studio based in Bern, Switzerland, a design consulting platform for planning, architecture and design processes as well as design Communication..
THE 60MIN WILD RIDE KEYNOTE IS THE KICKSTARTER
STEP_1
We start with the Wild Ride Keynote. An engaging, humorous Keynote using my own projects and experiences to illustrate
10 THEMES
WHICH ALSO AFFECT YOUR PROJECTS AND YOUR BRAND
1. Community and Connectivity
2. Metaphor and Experience Space
3. System and Relations
4. Process orchestration and Methode
5. Transformation and Adaptability
6. Reinterpretation of Boundaries
7. Proportions and Measurements
8. Circular Economy
9. Freespace and exaggeration
10. Parameters and Algorithms
STEP_2
Client Selection
YOU pick the topics most relevant to YOUR challenges.
STEP_3
Customized Consulting
WRC creates tailored workshops, strategy sessions, or creative interventions.
SERVICES
WILD RIDE KEYNOTE
WR Keynote. A high-energy, entertaining lecture about 10 topics, based on your projects.
Audience: Companies, conferences, universities.
Workshops for Teams and Executive
WR Workshops for Teams & Executives (Live, Virtual & In-Person)
Structured 3 to 5-hour interactive sessions on storytelling, creativity, and strategy.
WR Workshops for corporate teams, creative agencies, and leadership teams.
WR CUSTOMER CONSULTING
WR Custom Consulting
YOU pick relevant topics, WRC develops tailored consulting sessions.
Could be full-day, multi-day, week or multi-week consulting engagements
Wild Ride Consulting WRC brings a unique blend of individual experimental design background, humor, and creative consulting to boost your project and brand's storytelling. WRC is not just a consulting company; but an innovator in enhancing project and brand identity through creativity.
WRC: How Architecture, Humor, and Chaos Build Great Ideas.
